"Trekonderoga: Ti Never Saw Anything Like This" Lake George Mirror 9/11/15
By all accounts the Star Trek convention “Trekonderoga” on September 4-6 was a BIG success. Co-sponsored by Retro Studios and TRA, we went over our target number of attendees of 200 to reach 319. The feedback from the fans and the media coverage were great, and the town got an economic benefit and a boost in visibility. All the convention bills have been paid and we have enough revenue remaining to start 2016 with a modest positive account in order to cover a few of TRA's general operating costs.
What was the economic impact on Ti?
An online survey of attendees, which had a very high 61% response rate, showed that the majority of attendees were new to the Ticonderoga area. 46% stayed in paid lodging in the area (most for two nights or more), and an average of $41 was spent on food daily. Survey figures were reviewed by the Regional Office of Sustainable Tourism (ROOST), which calculated the estimated direct economic benefit to be $73,000. While the indirect economic benefits were not calculated, the economic multiplier used by similar events would indicate a total income as a result of new spending at around $164,000.
This was the first of what will be many annual Star Trek conventions in Ticonderoga. Planning is already under way for Trekonderoga 2016 which is projected to grow to 500 attendees or more, and will probably be held in mid-June. The success of Trekonderoga may also lead to the opening of Retro Film Studios as a regular attraction (starting in the Summer) including studio tours, making Ticonderoga the only town where one can travel from the 18th century to the 23rd century in a matter of minutes!
A big thank you to all the volunteers (50 awesome volunteers), businesses that welcomed Trekonderoga, and Town officials and personnel who were so supportive, for making this event such a success.
Click here to see the Trekonderoga 2015 Program Book.